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Mark wrote

 

I have put forward such a system, and mine, if

> > followed properly would not be loss making leading

> to

> > the destruction of the system, it would pull a

> profit,

> > therebye insuring the survival and sustainablility

> of

> > the system.

>

 

--- Pancaratna ACBSP <Pancaratna.ACBSP (AT) pamho (DOT) net>

wrote: > >

 

> One of the main lessons we should learn from the

> present environmental

> crisis is that "profit" does not equate with

> "sustainability". IN fact, it

> is when profit becomes the primary purpose that

> sustainability usually

> suffers.

 

Of course each case must be taken equally. It is when

the exploitation of resources has negative

consequences that sustainablility is lost, regardless

of profit. Usually though, you are right, within the

profit motive is the desire to negatively expoit the

resource. That I do not want to do with Protection

Farms. I want to exploit the natural resources - land,

animals and labour, pulling a profit, whilst

maintaining a Quality Standard System that

incorporates environmental, sociological and

economical criteria to ensure sustainablity.

 

> I suggest you first read these two books, if you

> haven;t already (if you

> have I'ld like to know your opinion):

>

> THe unsettling of AMerica - Wendell Berry

> Small is Beautiful - E.F. Schumacher

>

Former no, latter yes. I have also read widely on

sustainability, the environment (I teach Geography in

Secondary shcools) and different economic models -

Ghandian, Prabhupadian to Marx and Smith.

 

> Don't get me wrong, I would love to see a truly

> sustainable system of cow

> protection that was also commercially viable in the

> modern economic system.

> It's just that there are so many things working

> against you. YOu really need

> to make sure you understand it all.

 

ALL is dificult, but I have tried to see as far as I

can. I appreciate you like my approach, this is why I

want to work with devotees on this conference - to

make a more water tight argument and, ultimately,

businesws plan and physical business.

 

> One other thing, is that to develop your business

> plan, the main thing is

> the market research. Your project assumes there is a

> market willing to pay

> whatever the cost is for protection farm products.

> This is an untested

> assumption and experience with thedevotee community

> has not yet supported

> this assumption. Thus, it is natural for many to be

> sceptical.

 

Yes, this is true. Also market demand can be

stimulated. It can also be linked 1 to 1, producer to

consumer.

 

 

> It seems that much more education on the basics of

> cow protection is needed

> in the devotee community, what to speak of the

> vegetarian community.

 

That I am working on with the rest of us.

 

> Also, the 10% vegetarian community you refer to

> includes a very large number

> of health-based vegetarians who might not be such a

> good market if the price

> of your product is high. Are there any figures on

> the number of ethical

> vegetarians? HOw many of them are already vegan?

> Getting vegans to become

> protected farm milk consumers (at a large premium in

> price) might be a large

> uphill marketing challenge.

 

If it was down hill we'd be swimming in milk by now.

 

Can't answer more at the mo as I have a class to go

to.

Thankyou for responding to me, as I feel others have

given me their backs.

 

Mark

 

 

 

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