Effect of Advertisements on food choices

[Guest guest]

Food advertisements are broadcasted on TV in between movies, serials and even news. They promote products that are harmful to health. However because we are not able to see through these advertisements we fall for them. We fall for brand name, packaging, and marketing message. We fail to see the actual content of the material.

Few products that are being advertised and are not good for health:

1. Chocolate - eating it can lead to tooth decay.

2. Noodles - Can cause acidity.

3. Cold Drinks - Can cause tooth decay, acidity and lead to indigestion.

4. Non-Veg Food - Unhealthy for the body.

5. Chips - leads to high blood pressure.

In addition, even though cigarettes and Alcohol adv. is band - they resort to adv non - alcoholic prodcuts which are linked to there other alcoholic products - or they can sponsor events such as criket match/Team (Royal challenger/Wills Cup?).

 

As kids we grow up seeing such adv. hence our minds is tuned to such things hence we take these things for granted and ignore health issues. These Adv jingles also creates social pressure to eat incorrect food. Due to this adv. there is resistance to ideas from people who promote natural foods.

 

What is not advertised is:

1. Eating fresh fruits is good for health.

2. Eating vegetables is good for health.

3. Drinking water is good for health.

4. Exercising daily is good for health.

5. Breathing exercises like pranayam are good for health.

6. Fasting is good for health and the best medicine.

 

Lokesh