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There are a couple of ways of going about FB; you can either be a business with

fans, or a person with friends. I am thinking of being a person there and

stating outright that this profile has the purpose of communicating with

colleagues and clients about aspects of my business.

I am not sure about Twitter; it seems hard for me to believe that people

actually to those feeds but obviously some, as in hundreds of

thousands, obviously do. Has anyone tried that?

 

I am also thinking of using email marketing, I receive those emails from other

companies, and although I spend only a very little bit of time with it, I

usually do open them. A company called Constant Contact seems to be a good

option.

 

Regards,

Angela Pfaffenberger, Ph.D.

 

angelapfa

 

www.InnerhealthSalem.com

 

Phone: 503 364 3022

-

RoseAnne Spradlin

Chinese Medicine

Friday, February 26, 2010 6:21 AM

Re: facebook

 

 

 

I've been exploring using Facebook to market what I do. It has worked best

for me so far in a kind of indirect way. I teach movement classes, in

addition to my private practice, and I have found it works really well to

promote my classes on FB. It has really eliminated the expense and drudgery

of printing and mailing postcards, which is the way I advertised before.

And then I find that people who take my classes sometimes also begin to come

to me for acupuncture. A couple of times I advertised specifically for CM

on FB, among my 'friends', but somehow that didn't really feel right to me,

so I stopped doing that. It's an individual choice, I guess.

 

RoseAnne

 

On Thu, Feb 25, 2010 at 6:53 PM,

wrote:

 

> does anyone else use facebook/twitter for marketing? do you see a direct

> response of new patients coming in from these sources?

>

> kath

>

> On Tue, Feb 23, 2010 at 8:47 PM, Ariel Solomon, L.Ac. <

> ariel wrote:

>

> >

> >

> > Hi Angela.

> >

> > I just started using facebook for advertising. I don't have any adds,

> > just a page for my business.

> > http://www.facebook.com/?ref=logo#

> > !/pages/Eugene-OR/Five-Seasons-Womens-Wellness/251760392410?ref=ts

> >

> > Facebook has designed the pages so that they are not directly connected

> > to your personal profile; you access the page through your profile, but

> > fans of your business do not become your friends/ do not have access to

> > your personal profile.

> >

> > Hope this helps!

> >

> > Ariel

> >

> >

> > Angela Pfaffenberger, PH.D. wrote:

> > >

> > >

> > > Hi, does anyone have experience using Facebook for advertising? How do

> > > you keep it separate from your personal profile? I mean, I don't want

> > > my clients to see my personal profile and the political stuff I am

> > > interested in, etc.

> > >

> > > Regards,

> > > Angela Pfaffenberger, Ph.D.

> > >

> > > angelapfa <angelapfa%40comcast.net> <

> > angelapfa%40comcast.net <angelapfa%2540comcast.net>>

> >

> > >

> > > www.InnerhealthSalem.com

> > >

> > > Phone: 503 364 3022

> > > -

> > >

> > > Chinese Medicine

> <Chinese Medicine%40>

> > >

<Chinese Medicine%40<Traditional_Chinese_Medic\

ine%2540>

> <Chinese Medicine%2540>

> > >

> > > Tuesday, February 23, 2010 4:30 PM

> > > RE: Re: Oral Tradition

> > >

> > > Hi Donald,

> > >

> > > I know quite a few very busy practitioners, like Charles Chace and

> > > including

> > > myself, that make it a point to find time to write. This is essential

> to

> > > furthering and deepening our (the West and ourselves) understanding of

> > > Chinese medicine. Doing so, IMO, is a service to the profession,

> > > supplying a

> > > clinical perspective to the written record. If clinicians do not take

> the

> > > time to do so, we end up with books only written by academics. Hence

> > > we have

> > > the term scholar-clinician.

> > >

> > > Although for some reason this term (or any term that has the word

> > > scholar in

> > > it) has a bad connotation, I personally strive to be this type of

> > > practitioner. There is nothing wrong with being a scholar or teacher.

> > > Therefore, to answer Hugo, a scholar does not have to be distinct from

> a

> > > clinician, shaman or sage.

> > >

> > > However I do agree that often teachers do not have clinical experience

> > and

> > > for certain classes this definitely can be problematic. We only have

> > > so much

> > > time in the day, and I get your point. Honestly, I've currently

> > > forgone any

> > > formal teaching to spend this time on studying, writing, and

> > > translating on

> > > my days off, in the evenings, and mornings before patients.

> > >

> > > In addition, teaching and writing sharpens one's thinking and clarifies

> > > difficult ideas. I have written up many of my case studies (although

> only

> > > two at the moment are published) and find this " exercise " a great

> > learning

> > > tool for myself as well as others. It provides a healthy check and

> > balance

> > > to what we are doing from not only others but from ourselves. Too many

> > > times

> > > practitioners become diluted in their (CM) thinking and what they are

> > > actually accomplishing and sometimes it takes an outside viewpoint to

> set

> > > things straight. I remember after I published my first case study,

> Craig

> > > Mitchell gave me some insightful perspectives on how I thought about

> the

> > > case.

> > >

> > > -

> > >

> > >

> > >

> > > Chinese Medicine

> <Chinese Medicine%40>

> > >

<Chinese Medicine%40<Traditional_Chinese_Medic\

ine%2540>

> <Chinese Medicine%2540>

> > >

> > > [Chinese Medicine

> <Chinese Medicine%40>

> > >

<Chinese Medicine%40<Traditional_Chinese_Medic\

ine%2540>

> <Chinese Medicine%2540>>]

> > On Behalf Of

> > > Donald

> > > Snow

> > > Tuesday, February 23, 2010 3:29 PM

> > > Chinese Traditional Medicine

> <Chinese Traditional Medicine%40>

> > >

<Chinese Traditional Medicine%40<traditional_chinese_medic\

ine%2540>

> <Chinese Traditional Medicine%2540>

> > >

> > > RE: Re: Oral Tradition

> > >

> > > I have found that the longer I have practiced this medicine, the less

> > > I rely

> > > on Herbal Medicine. For the first few years of practice, at least 80%

> or

> > > more of my patients received Chinese herbs. Now maybe 5 - 10% require

> > > herbs. I find that acupuncture done well and correctly can take care of

> > > most of the problems I see in clinic.

> > >

> > > I have sat in on Jeffrey Yuens classes and they seem to be about

> > classical

> > > Chinese medical theory with lots of pathophysiology. The treatments

> > appear

> > > to be modified TCM and some are very elegant. I have used some of his

> > > protocols and have not seen better results with his as compared to my

> > own.

> > > Actually, my prescriptions are simpler and usually work quicker.

> > >

> > > I know folks might disagree, but my opinion is that if practitioners

> have

> > > time to write books, they probably are not seeing many patients.

> > > Personally, I have had a desire to write, but have not time to do so. I

> > am

> > > in clinic 10 to 12 hours a day and can not find the time nor the energy

> > to

> > > write and do proper research for publishing.

> > >

> > > In undergrad school, I found that most of my professors never had

> " real "

> > > jobs, they taught; and the folks that actually worked in the real world

> > > weren't the ones teaching.

> > >

> > > Very sincerely,

> > >

> > > Dr. Donald J. Snow, Jr., D.A.O.M., MPH, L.Ac.

> > >

> > >

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