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In a message dated 3/7/2004 7:23:53 PM Central Standard Time,

list writes:

 

> Hmmm... the chiropractors here that do acupuncture are buying these

> electro-meridian scanning machines - maybe I should get the machine that

> goes 'bing'...

>

> Cheers,

> Geoff

>

>

 

In 1985, I started to market acupuncture and herbal treatment for people who

had asthma, allergies or whose sx could be attributed to allergies. I found

that using TCM dx gave some very impressive (to me, at least) results after 6 to

10 weeks.

 

Amazingly, since I had " just fiddled with [their] wrists and rubbed some

points before I stuck [sic] [them] " they felt that their asthma or allergies

" were

going to go away, anyway " even though these people had been treated for years

allopathically.

 

To add insult to injury, my treatment at the time cost under $400 for the

entire course. And I was having trouble with getting patients to pay for the

portions not covered by insurance.

 

I was awestruck.

 

Then I began doing RAST testing for IgG mediated allergies, bought a

spirometer that produced graph after graph of hardcopy lung function and got a

few

other " machines that went 'bing.' "

 

The cost of the treatment went from $400 to over $2,500.

 

I had more referrals and enthusiastic patients than I had had in quite some

time in my practice.

 

That taught me a valuable lesson. I had been enamoured of Ted K's lecture,

" The Doctor as Medicine, " and that episode taught me that here in St, Louis, the

blinking beeping medically technologically mysterious machines could be

medicine also.

 

So.... some of those machines that go " bing " are worth their weight in

gold.

 

Good luck.

 

Guy Porter, DC

 

 

 

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Does anyone have any good ideas for marketing your business in a health

fair / symposium? I've done many fairs before and never really had many

patients come out of it. I'm going to be presenting at a CAM symposium

to nurses and MD's and need to find something interesting to do. The

last couple of presentations I did at the hospital, I pulled a doc out

of the audience, did a little mock interview, tongue and pules, and

stuck in a couple needles to show them what it was about. I found that

received more interest than just yabbering on about the wonders of TCM -

which is a sure fire way to glazed-over-dom. I refer the empiracly

research driven practitioners to a printed bibliography, since I've

found they're a lost cause for the most part and it's better to

concentrate on more open minded people. I have found the personable

docs / nurses to be much more interested in the hands-on stuff, so if

there are any fun ideas people here have - please pass them along! If

there are any present / past nurses here, are there any common health

issues nurses might be interested in (like foot pain)?

 

Hmmm... the chiropractors here that do acupuncture are buying these

electro-meridian scanning machines - maybe I should get the machine that

goes 'bing'...

 

Cheers,

Geoff

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Guest guest

Of the business fairs I've done in the past (two thus far), the acupuncture

demonstrations have always been the most appealing for people, and have led to

appointments. You might want to bring your schedule book and book the

appointments on the spot. Also, giving away herbal samples tends to keep the

crowd happy. Ginseng shots are a great sample (red ginseng for men, american

ginseng for women). If you have learned any of the Dr. Tan Balance method

treatments, it's always impressive to make a person's back pain or shoulder pain

disappear on the spot! you can also bring a blood pressure cuff and measure

people's blood pressure after putting in a few ear needles. Results always

impress people, medical and non-medical.

 

Good luck,

Adam Estreicher, Lic. Ac., M. Ac.

 

Geoffrey Hudson <list wrote:

Does anyone have any good ideas for marketing your business in a health

fair / symposium? I've done many fairs before and never really had many

patients come out of it. I'm going to be presenting at a CAM symposium

to nurses and MD's and need to find something interesting to do. The

last couple of presentations I did at the hospital, I pulled a doc out

of the audience, did a little mock interview, tongue and pules, and

stuck in a couple needles to show them what it was about. I found that

received more interest than just yabbering on about the wonders of TCM -

which is a sure fire way to glazed-over-dom. I refer the empiracly

research driven practitioners to a printed bibliography, since I've

found they're a lost cause for the most part and it's better to

concentrate on more open minded people. I have found the personable

docs / nurses to be much more interested in the hands-on stuff, so if

there are any fun ideas people here have - please pass them along! If

there are any present / past nurses here, are there any common health

issues nurses might be interested in (like foot pain)?

 

Hmmm... the chiropractors here that do acupuncture are buying these

electro-meridian scanning machines - maybe I should get the machine that

goes 'bing'...

 

Cheers,

Geoff

 

 

 

 

Chinese Herbal Medicine offers various professional services, including board

approved continuing education classes, an annual conference and a free

discussion forum in Chinese Herbal Medicine.

 

 

 

 

 

 

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Guest guest

I hate to say it but the best response we get is with

demos of needling with moxa on the needle, a la steven

segal and fire cupping....fire's kewl.....

from there they start to ask questions....herb tasting

is a big hit with some crowds as well as hot water on

pang da hai...helps with me talking to much as well

bob Linde

www.acuherbals.com

 

--- Geoffrey Hudson <list

wrote:

> Does anyone have any good ideas for marketing your

> business in a health

> fair / symposium? I've done many fairs before and

> never really had many

> patients come out of it. I'm going to be presenting

> at a CAM symposium

> to nurses and MD's and need to find something

> interesting to do. The

> last couple of presentations I did at the hospital,

> I pulled a doc out

> of the audience, did a little mock interview, tongue

> and pules, and

> stuck in a couple needles to show them what it was

> about. I found that

> received more interest than just yabbering on about

> the wonders of TCM -

> which is a sure fire way to glazed-over-dom. I

> refer the empiracly

> research driven practitioners to a printed

> bibliography, since I've

> found they're a lost cause for the most part and

> it's better to

> concentrate on more open minded people. I have

> found the personable

> docs / nurses to be much more interested in the

> hands-on stuff, so if

> there are any fun ideas people here have - please

> pass them along! If

> there are any present / past nurses here, are there

> any common health

> issues nurses might be interested in (like foot

> pain)?

>

> Hmmm... the chiropractors here that do acupuncture

> are buying these

> electro-meridian scanning machines - maybe I should

> get the machine that

> goes 'bing'...

>

> Cheers,

> Geoff

>

>

>

 

 

 

 

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Guest guest

Sounds more like 'bada bing'.

 

Maybe I am missing the point of your post, but I can't see why one

should replace or augment an effective, low tech therapy like

acupuncture and herbal medicine with one that costs six times as much.

This would seem to be the opposite of 'the doctor as medicine' concept.

 

 

On Mar 7, 2004, at 5:46 PM, DrGRPorter wrote:

 

> So.... some of those machines that go " bing " are worth their weight

> in

> gold.

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, " " <zrosenbe@s...>

wrote:

> Sounds more like 'bada bing'.

>

> Maybe I am missing the point of your post, but I can't see why one

> should replace or augment an effective, low tech therapy like

> acupuncture and herbal medicine with one that costs six times as much.

> This would seem to be the opposite of 'the doctor as medicine' concept.

 

 

my TDP lamp will cost me less than the amount of moxa I need for the same

amount of treatment. the question is how effective is it? so far, I'm pretty

impressed.

 

As another example, tui na traditionally involved traction and is thus part of

our scope. the tui na teacher at OCOM was a big fan of low tech traction. it

was a source of amusement about he bound you up with ropes and chinstraps

and commanded you to RELAX. but it worked. However this type of tractionis

not very safe. I want to recommend a very safe cervical traction device used

by chiropractors with great success. One needs to be trained in the orthopedic

approach to neck injuries in order to use this correctly. While low tech

traction might be cheaper to set up, such a device is better and pays for itself

easily. So in some cases, technology can be an advantage. I don't hear anyone

complaining about modern needle production technology. doesn't anyone

bemoan the day of irregulalry shaped, bacteria-contaminated needles. On the

other hand, these high tech dx devices seem to have no basis in either WM or

CM . I would avoid those.

 

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I may have misunderstood, but I think the post was talking about the

cost of the treatment to the patient, not the technology. I was

responding to the patient costs, not the machine costs. I have no

problem with appropriate technologies, with the caveats you mention.

 

 

On Mar 8, 2004, at 9:21 AM, wrote:

>

>

> my TDP lamp will cost me less than the amount of moxa I need for the

> same

> amount of treatment. the question is how effective is it? so far,

> I'm pretty

> impressed.

>

> As another example, tui na traditionally involved traction and is thus

> part of

> our scope. the tui na teacher at OCOM was a big fan of low tech

> traction. it

> was a source of amusement about he bound you up with ropes and

> chinstraps

> and commanded you to RELAX. but it worked. However this type of

> tractionis

> not very safe. I want to recommend a very safe cervical traction

> device used

> by chiropractors with great success. One needs to be trained in the

> orthopedic

> approach to neck injuries in order to use this correctly. While low

> tech

> traction might be cheaper to set up, such a device is better and pays

> for itself

> easily. So in some cases, technology can be an advantage. I don't

> hear anyone

> complaining about modern needle production technology. doesn't anyone

> bemoan the day of irregulalry shaped, bacteria-contaminated needles.

> On the

> other hand, these high tech dx devices seem to have no basis in either

> WM or

> CM . I would avoid those.

>

 

>

>

>

>

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Guest guest

, " " <zrosenbe@s...>

wrote:

> I may have misunderstood, but I think the post was talking about the

> cost of the treatment to the patient, not the technology. I was

> responding to the patient costs, not the machine costs. I have no

> problem with appropriate technologies, with the caveats you mention.

 

 

I don't like when unnecessary patient charges are tacked on.

 

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Guest guest

my TDP lamp will cost me less than the amount of moxa I need for the same

amount of treatment. the question is how effective is it? so far, I'm pretty

impressed.

>>>>>I have both a regular heat lamps and one TDP and i cant see any difference

in clinical outcome. Both mostly heat the surface.

alon

Alon

 

 

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Guest guest

Hi Adam,

 

It's a good idea to consider your own energy level and how you best interact

with people. I love going to fairs, but find I burn out quickly and don't speak

loudly enough for interested folks to hear me over all the other noise, so

having a table at fairs isn't the best way for me to meet patients. However, I

have done better by going to fairs and introducing myself to other business

owners that have tables. Put yourself into the equation. I do best by finding

support businesses for the kinds of health issues I like to treat, and then

directly visiting those businesses and talking to the owners. Works great!

 

 

 

adam estreicher <adam_estreicher wrote:

Of the business fairs I've done in the past (two thus far), the acupuncture

demonstrations have always been the most appealing for people, and have led to

appointments. You might want to bring your schedule book and book the

appointments on the spot. Also, giving away herbal samples tends to keep the

crowd happy. Ginseng shots are a great sample (red ginseng for men, american

ginseng for women). If you have learned any of the Dr. Tan Balance method

treatments, it's always impressive to make a person's back pain or shoulder pain

disappear on the spot! you can also bring a blood pressure cuff and measure

people's blood pressure after putting in a few ear needles. Results always

impress people, medical and non-medical.

 

Good luck,

Adam Estreicher, Lic. Ac., M. Ac.

 

Geoffrey Hudson

wrote:

Does anyone have any good ideas for marketing your business in a health

fair / symposium? I've done many fairs before and never really had many

patients come out of it. I'm going to be presenting at a CAM symposium

to nurses and MD's and need to find something interesting to do. The

last couple of presentations I did at the hospital, I pulled a doc out

of the audience, did a little mock interview, tongue and pules, and

stuck in a couple needles to show them what it was about. I found that

received more interest than just yabbering on about the wonders of TCM -

which is a sure fire way to glazed-over-dom. I refer the empiracly

research driven practitioners to a printed bibliography, since I've

found they're a lost cause for the most part and it's better to

concentrate on more open minded people. I have found the personable

docs / nurses to be much more interested in the hands-on stuff, so if

there are any fun ideas people here have - please pass them along! If

there are any present / past nurses here, are there any common health

issues nurses might be interested in (like foot pain)?

 

Hmmm... the chiropractors here that do acupuncture are buying these

electro-meridian scanning machines - maybe I should get the machine that

goes 'bing'...

 

Cheers,

Geoff

 

 

 

 

Chinese Herbal Medicine offers various professional services, including board

approved continuing education classes, an annual conference and a free

discussion forum in Chinese Herbal Medicine.

 

 

 

 

 

 

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