Question about marketing claims used to sell e.o.'s

[Guest guest]

I have been involved in alternative medicine; essential oils and herbs for over

15 years and I would like expert opinions on something. I have seen claims over

the years from numerous wholesalers and retailers in the U.S. stating that their

oils are " therapeutic, medicinal grade,certified therapeutic or pharmaceutical

grade. " But now I have been seeing more and more terms used to sell essential

oils like, " non-sprayed w/pesticides, wild harvested,conventional and organic. "

 

In your opinion what should one make of these marketing terms in an

unregulated industry? Are these individuals playing by the rules set forth by

the EU and U.S. when they claim " organic but not certified organic by the NOP or

other regulatory agencies?

 

What methods do you employ to ensure that you are in fact purchasing " the real

deal. " Thank you Butch for your detailed response!

 

Be well,

 

Rachel Markel

Managing Partner

www.eoilcolab.com

www.eoilco.com

www.GreenTerpene.com

[Guest guest]

ramarkel wrote:

 

> What methods do you employ to ensure that you are in fact

purchasing " the real deal. " Thank you Butch for your detailed response!

 

 

Hi Rachel....

 

I don't consider myself an expert in EOs and the essences, though I have

been into them for about as long as you.....There's simply too much

involved to call myself so....

 

That being said, due to the questions you are raising, I haven't really

ever let such terms influence my purchases...Some of the terms are

undefinable and subjective, and anyone can put anything on a

website...or in a catalog....

 

So....over the years, you buy from reputable sellers....Like Butch and

others that provide a quality product....I do not think one supplier can

do it all, and have been pretty fortunate using those rules....

 

--

Gary W. Bourbonais

L'Hermite Aromatique

A.J.P. (GIA)