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NYTimes: Fresh Food for Urban Poor

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March 21, 2009

EDITORIAL

Fresh Food for Urban Deserts

Michelle Obama's recent pitch for fresh vegetables and her avowed interest in

community gardens have given new life to those who are trying to replace cheap,

fast foods with healthier fare. She could go one step further and greatly

improve the health of the urban poor by adding her powerful voice to local

efforts aimed at bringing fresh groceries into poorer neighborhoods.

There are communities across America where it's almost impossible to find a

fresh apple or an unfried potato. These neighborhoods are known as " food

deserts. " Full-service grocery stores are often many blocks away and hard to

reach, and what's left are mostly fast-food outlets or chain drug stores selling

products that, while cheap today, can extract huge health costs in obesity and

diabetes later on.

Some cities are trying to bring back the corner grocery in these underserved

areas. In Pennsylvania, the Fresh Food Financing Initiative has been

particularly successful and has begun encouraging similar programs throughout

the country.

In New York City, where perhaps 750,000 people inhabit food deserts, officials

are just beginning to find ways to help. The city has expanded its licenses for

carts selling fruits and vegetables, provided $2 bonuses for people using food

stamps at greenmarkets and encouraged bodegas to offer healthier items like

low-fat milk.

Mayor Michael Bloomberg and Christine Quinn, the City Council speaker, among

others, are looking at promising ideas like zoning and tax incentives for

grocers willing to take a chance on poorer neighborhoods. The Manhattan borough

president, Scott Stringer, points out that the city offers tax abatements " if

you sell Big Macs but not if you just sell the lettuce and tomato. "

The urban poor face many difficulties, but too much fast food and not enough

fresh produce only add to their troubles. Bringing fruit and peas and farm eggs

to the cities' food deserts sounds like the right campaign for a strong first

lady trying to make a healthy difference.

Copyright 2009 The New York Times Company

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