Fw: [McLibel] McDonald's to sell organic milk

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" McSpotlight " <info

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Friday, January 31, 2003 3:41 PM

[McLibel] McDonald's to sell organic milk

 

 

> McDonald's to sell organic milk

> By Severin Carrell

> 12 January 2003

>

> The burger chain McDonald's, shunned by Britain's health-conscious middle

> classes, is to wrongfoot its critics by selling organic semi-skimmed milk.

>

> The move, which has split environmentalists and food campaigners, is the

> ailing multi-national's latest attempt to shake off its reputation for

> unwholesome junk food.

>

> From February, it will sell only organic milk, in 250ml bottles bearing

the

> logo of the Soil Association, the UK's main organic food accreditation

body.

>

> The chain claims that by the end of the year it will have sold more than

5.6

> million bottles, making the home of the Big Macone of Britain's largest

> suppliers of organic milk. Organic desserts may follow.

>

> McDonald's is currently enduring the worst period in its history. Faced

with

> the collapse in sales of burgers after the BSE crisis, a surge in consumer

> demand for fresh sandwiches, and a price war with its competitors, it has

just

> announced the first losses in its 47-year history.

>

> Despite updating its menu to include more chicken and fish dishes, its

first

> vegetarian burger and a series of ethnic food promotions, the chain is to

> close 175 restaurants worldwide, including at least six in London.

>

> McDonald's began flirting with organic foods last summer, shortly after it

> announced that it had bought a 33 per cent stake in the thriving, upmarket

> sandwich and sushi chain Pret A Manger. In July, McDonald's UK chief

> executive, Andrew Taylor, visited the Prince of Wales's showcase organic

> farm at Highgrove in Gloucestershire.

>

> The company introduced free-range eggs two years ago and sponsored a

research

> project to find a middle way between organic and conventional farming. But

its

> new initiative has been met with hostility by Dave Morris, one of two

> environmental activists sued by McDonald's for defamation in 1994.

>

> " If this is being trumpeted as recognition that chemicals used in

> agri-business pose a serious health risk, then what about the routine

> use of antibiotics in factory farming and pesticides to produce animal

> feed? " he said. But Patrick Holden, the director of the Soil Association,

> said the organisation was pleased that organic produce was being taken

> up by such a large mainstream fast-food corporation, although he remained

> doubtful about the significance of the move.

>

> " Many of us have profound concerns about the fast food giants and the way

> they've compromised the nutritional integrity of the foods they sell, " he

> said.

>

> " If McDonald's or any other fast food company wants to restore their

tarnished

> image, they will probably have to go much further than that. Only when

their

> core products come from certified organic farms will we be tempted back

into

> these shops. "

>

> ---- the McLibel mailing list ----

>

> McDonald's, McLibel, multinationals

> http://www.mcspotlight.org

>

> get on: send blank mail to list-

> get off: send blank mail to list-

> help: send blank mail to list-help

> human: send meaningful email to list-owner

> submit: send stuff to list-submit

>

>

[Guest guest]

saw that

guess i'll just give up bein vegan and will travel to the UK and eat healthy

hahahahahaha

 

" Graham Burnett " <grahamburnett wrote:

 

>

>-

> " McSpotlight " <info

><list

>Friday, January 31, 2003 3:41 PM

>[McLibel] McDonald's to sell organic milk

>

>

>> McDonald's to sell organic milk

>> By Severin Carrell

>> 12 January 2003

>>

>> The burger chain McDonald's, shunned by Britain's health-conscious middle

>> classes, is to wrongfoot its critics by selling organic semi-skimmed milk.

>>

>> The move, which has split environmentalists and food campaigners, is the

>> ailing multi-national's latest attempt to shake off its reputation for

>> unwholesome junk food.

>>

>> From February, it will sell only organic milk, in 250ml bottles bearing

>the

>> logo of the Soil Association, the UK's main organic food accreditation

>body.

>>

>> The chain claims that by the end of the year it will have sold more than

>5.6

>> million bottles, making the home of the Big Macone of Britain's largest

>> suppliers of organic milk. Organic desserts may follow.

>>

>> McDonald's is currently enduring the worst period in its history. Faced

>with

>> the collapse in sales of burgers after the BSE crisis, a surge in consumer

>> demand for fresh sandwiches, and a price war with its competitors, it has

>just

>> announced the first losses in its 47-year history.

>>

>> Despite updating its menu to include more chicken and fish dishes, its

>first

>> vegetarian burger and a series of ethnic food promotions, the chain is to

>> close 175 restaurants worldwide, including at least six in London.

>>

>> McDonald's began flirting with organic foods last summer, shortly after it

>> announced that it had bought a 33 per cent stake in the thriving, upmarket

>> sandwich and sushi chain Pret A Manger. In July, McDonald's UK chief

>> executive, Andrew Taylor, visited the Prince of Wales's showcase organic

>> farm at Highgrove in Gloucestershire.

>>

>> The company introduced free-range eggs two years ago and sponsored a

>research

>> project to find a middle way between organic and conventional farming. But

>its

>> new initiative has been met with hostility by Dave Morris, one of two

>> environmental activists sued by McDonald's for defamation in 1994.

>>

>> " If this is being trumpeted as recognition that chemicals used in

>> agri-business pose a serious health risk, then what about the routine

>> use of antibiotics in factory farming and pesticides to produce animal

>> feed? " he said. But Patrick Holden, the director of the Soil Association,

>> said the organisation was pleased that organic produce was being taken

>> up by such a large mainstream fast-food corporation, although he remained

>> doubtful about the significance of the move.

>>

>> " Many of us have profound concerns about the fast food giants and the way

>> they've compromised the nutritional integrity of the foods they sell, " he

>> said.

>>

>> " If McDonald's or any other fast food company wants to restore their

>tarnished

>> image, they will probably have to go much further than that. Only when

>their

>> core products come from certified organic farms will we be tempted back

>into

>> these shops. "

>>

>> ---- the McLibel mailing list ----

>>

>> McDonald's, McLibel, multinationals

>> http://www.mcspotlight.org

>>

>> get on: send blank mail to list-

>> get off: send blank mail to list-

>> help: send blank mail to list-help

>> human: send meaningful email to list-owner

>> submit: send stuff to list-submit

>>

>>

>

>

>To send an email to -

>

>

[Guest guest]

Hi Fraggle

 

> guess i'll just give up bein vegan and will travel to the UK and eat

healthy

 

You keep threatening to come to the UK :-)

 

BB

Peter

 

 

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[Guest guest]

was suppose to this year..but alas, the airline people won't take dryer lint in

trade

 

" Peter " <Snowbow@btinte

[Guest guest]

BFD! Milk still comes from cows, still results in calves being sent to the

veal crates, is still unhealthy. Furthermore, the term free-range, as it

applies to eggs and poulry, is nothing more than greenwashing, at least here

in the US.

 

Organic animal products are still animal products and still result in

suffering.

 

Danielle

 

 

----Original Message Follows----

" Graham Burnett " <grahamburnett

 

To:

<UNGOVERNABLEFORCE >,,<vegan-network@\

>,<VegansUncensored >,,<E\

thicalVegans >,<eco_vegans >

Fw: [McLibel] McDonald's to sell organic milk

Fri, 31 Jan 2003 17:11:53 -0000

 

 

-

" McSpotlight " <info

<list

Friday, January 31, 2003 3:41 PM

[McLibel] McDonald's to sell organic milk

 

 

> McDonald's to sell organic milk

> By Severin Carrell

> 12 January 2003

>

> The burger chain McDonald's, shunned by Britain's health-conscious middle

> classes, is to wrongfoot its critics by selling organic semi-skimmed

milk.

>

> The move, which has split environmentalists and food campaigners, is the

> ailing multi-national's latest attempt to shake off its reputation for

> unwholesome junk food.

>

> From February, it will sell only organic milk, in 250ml bottles bearing

the

> logo of the Soil Association, the UK's main organic food accreditation

body.

>

> The chain claims that by the end of the year it will have sold more than

5.6

> million bottles, making the home of the Big Macone of Britain's largest

> suppliers of organic milk. Organic desserts may follow.

>

> McDonald's is currently enduring the worst period in its history. Faced

with

> the collapse in sales of burgers after the BSE crisis, a surge in

consumer

> demand for fresh sandwiches, and a price war with its competitors, it has

just

> announced the first losses in its 47-year history.

>

> Despite updating its menu to include more chicken and fish dishes, its

first

> vegetarian burger and a series of ethnic food promotions, the chain is to

> close 175 restaurants worldwide, including at least six in London.

>

> McDonald's began flirting with organic foods last summer, shortly after

it

> announced that it had bought a 33 per cent stake in the thriving,

upmarket

> sandwich and sushi chain Pret A Manger. In July, McDonald's UK chief

> executive, Andrew Taylor, visited the Prince of Wales's showcase organic

> farm at Highgrove in Gloucestershire.

>

> The company introduced free-range eggs two years ago and sponsored a

research

> project to find a middle way between organic and conventional farming.

But

its

> new initiative has been met with hostility by Dave Morris, one of two

> environmental activists sued by McDonald's for defamation in 1994.

>

> " If this is being trumpeted as recognition that chemicals used in

> agri-business pose a serious health risk, then what about the routine

> use of antibiotics in factory farming and pesticides to produce animal

> feed? " he said. But Patrick Holden, the director of the Soil Association,

> said the organisation was pleased that organic produce was being taken

> up by such a large mainstream fast-food corporation, although he remained

> doubtful about the significance of the move.

>

> " Many of us have profound concerns about the fast food giants and the way

> they've compromised the nutritional integrity of the foods they sell, " he

> said.

>

> " If McDonald's or any other fast food company wants to restore their

tarnished

> image, they will probably have to go much further than that. Only when

their

> core products come from certified organic farms will we be tempted back

into

> these shops. "

>

> ---- the McLibel mailing list ----

>

> McDonald's, McLibel, multinationals

> http://www.mcspotlight.org

>

> get on: send blank mail to list-

> get off: send blank mail to list-

> help: send blank mail to list-help

> human: send meaningful email to list-owner

> submit: send stuff to list-submit

>

>

 

 

 

" Where is the questioning where is the protest song?

Since when is skepticism un-American?

Dissent's not treason but they talk like it's the same

Those who disagree are afraid to show their face " --Sleater-Kinney

 

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