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Culture Jamming (a bit off topic)

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vegan-network, " Sue Grayson " <suzy.grayson@n...> wrote:

<snip>

>

> What's culture jamming??

>

<snip>

>

> Sas

 

Well, culture jamming (its an American/Canadian term. Yuk!) is

cultural subversion. Its all about " reclaiming your cultural space " .

Its about turning around the slick & glossy lifestyle ads to reveal a

bit more of the truth behind them than the advertisers would like.

Its about trying to make people think a bit more about what they

consume and how they live. Its a reaction to what used to be music

concerts now being sponsored events, to sponsorship in schools by

unethical companies. Its about media control.

 

For me it ties in with my environmental and ethical concerns, and

with the control over our lives that large multinational companies

enjoy.

 

Probably the best known proponents are Ad Busters

(www.adbusters.org). They've created things like TV Turn Off day,

anti-adverts for things like McDonalds (an overweight baby dressed up

in McD freebies), Tommy Hilfiger (a group of sheep dressed up in his

gear - sorry all you fashion victims but you're being conned!),

cigerette companies etc. They use the same slick advertising

techniques as the real thing (they are in fact a design house).

 

But there are lots of " underground " culture jammers. Remember the TV

licence ads around the UK recently, where they listed addresses that

didn't have a TV licence? These were anonyously jammed with the

message " perhaps they have a life " .

 

Of course, its what you make it, so other people could have a

different take on it.

 

BTW a great book on this type of stuff is the best seller " No Logo "

by Naomi Klein. Be warned - it might just make you want to take to

the streets!

 

--rob

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____________

Jim Higson

¯¯¯¯¯¯¯¯¯¯¯¯

I'm upto the No Logo chapter in NoLogo. Fantastic book. Incidently,

McLibel is in crisis at the moment. Go to www.mcspotlight.org and

send your protest mails from there.

 

The only jamming I have ever done is spraying " It's just fizzy brown

water! " in a life taste's good coke poster. I justify this to my

consumer friends by saying I think my message had as much right to be

there as theirs, more since it came straight from a person who loves

there ane not from someone trying to make a profit out of those

people.

 

_Jim_

 

 

 

 

 

 

vegan-network, " spacevegan " <rob@z...> wrote:

> vegan-network, " Sue Grayson " <suzy.grayson@n...> wrote:

> <snip>

> >

> > What's culture jamming??

> >

> <snip>

> >

> > Sas

>

> Well, culture jamming (its an American/Canadian term. Yuk!) is

> cultural subversion. Its all about " reclaiming your cultural

space " .

> Its about turning around the slick & glossy lifestyle ads to reveal

a

> bit more of the truth behind them than the advertisers would like.

> Its about trying to make people think a bit more about what they

> consume and how they live. Its a reaction to what used to be music

> concerts now being sponsored events, to sponsorship in schools by

> unethical companies. Its about media control.

>

> For me it ties in with my environmental and ethical concerns, and

> with the control over our lives that large multinational companies

> enjoy.

>

> Probably the best known proponents are Ad Busters

> (www.adbusters.org). They've created things like TV Turn Off day,

> anti-adverts for things like McDonalds (an overweight baby dressed

up

> in McD freebies), Tommy Hilfiger (a group of sheep dressed up in

his

> gear - sorry all you fashion victims but you're being conned!),

> cigerette companies etc. They use the same slick advertising

> techniques as the real thing (they are in fact a design house).

>

> But there are lots of " underground " culture jammers. Remember the

TV

> licence ads around the UK recently, where they listed addresses

that

> didn't have a TV licence? These were anonyously jammed with the

> message " perhaps they have a life " .

>

> Of course, its what you make it, so other people could have a

> different take on it.

>

> BTW a great book on this type of stuff is the best seller " No Logo "

> by Naomi Klein. Be warned - it might just make you want to take to

> the streets!

>

> --rob

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Thanks for the info, it's good to know not everyone is happy with all

the big multi-natioanls and are trying to degrade them!! Yay!! ;)

 

Sas

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> The only jamming I have ever done is spraying " It's just fizzy brown

> water! " in a life taste's good coke poster. I justify this to my

> consumer friends by saying I think my message had as much right to

be there as theirs, more since it came straight from a person who

loves there ane not from someone trying to make a profit out of those

> people.

 

Big pat on the back to u!! Does anyone know where you can get the

parody t-shirts?? Stuff like 'Just don't'-Nike?? I'd love to have

one!!

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____________

Jim Higson

¯¯¯¯¯¯¯¯¯¯¯¯

Try reclaithestreets.org

 

If they don't then someone there will help you. There's a company

called PISTAEK also, but I don't know how you would contact them

 

If it's anti McD's then mcspotlight.org should help. Don't forget to

send a protest email about Helen & Dave's eviction!

 

Also, www.p21.co.uk is good for vegie shirts (don't eat us etc..)

 

 

 

 

 

vegan-network, " Sue Grayson " <suzy.grayson@n...> wrote:

>

> > The only jamming I have ever done is spraying " It's just fizzy

brown

> > water! " in a life taste's good coke poster. I justify this to my

> > consumer friends by saying I think my message had as much right

to

> be there as theirs, more since it came straight from a person who

> loves there ane not from someone trying to make a profit out of

those

> > people.

>

> Big pat on the back to u!! Does anyone know where you can get the

> parody t-shirts?? Stuff like 'Just don't'-Nike?? I'd love to have

> one!!

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