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[100% veg*n ] Dilemma: Investing in Veganism

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>...a lot of veg*ns would rather go to a mainstream shop and

>seek out a product that just happened to be OK for them, rather than

>supporting somewhere that is more aligned with their ethics and

>actually designed to cater to them.

 

I think that is very unfair. I've seen a lot of places around the country

and where they've been doing well it is because they have catered for the

needs of their customers and patrons, rather than their simply traded on

being a vegan business.

 

Michael

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Fairness doesn't really come into it. I reckon that a lot of vegan

businesses don't even publicise that they are vegan because it makes

no difference to their vegan clients (who are all off in

Tescos/Cranks anyway), and would put off their mainstream clients.

 

Yes: I am cynical.

-

Rob

 

 

vegan-network, Mavreela <nec.lists@m...> wrote:

>

> >...a lot of veg*ns would rather go to a mainstream shop and

> >seek out a product that just happened to be OK for them, rather

than

> >supporting somewhere that is more aligned with their ethics and

> >actually designed to cater to them.

>

> I think that is very unfair. I've seen a lot of places around the

country

> and where they've been doing well it is because they have catered

for the

> needs of their customers and patrons, rather than their simply

traded on

> being a vegan business.

>

> Michael

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Hello spacevegan,

 

Friday, June 01, 2001, 6:34:27 PM, you wrote:

 

s> I've been asked if I could invest a considerable amount of money to

s> start a pure vegan cafe. And I can.

 

s> But I think I understand now why so many veggie/vegan cafes,

s> restaurants and shops fail: its not that the market is too small to

s> sustain, but a lot of veg*ns would rather go to a mainstream shop and

s> seek out a product that just happened to be OK for them, rather than

s> supporting somewhere that is more aligned with their ethics and

s> actually designed to cater to them. If this is true then I think

s> veganism will just become another food label, just like " Nut

s> Free " , " Gluten Free " etc rather than what it deserves to be which is

s> an ethical movement.

 

I think you should open something with e-commerce (for example shop,

or food delivery), vegans are best target in such case. It is

difficult to go to shop and buy (usually many don't have time for such

things) But when you seat in Internet, browsing, it's much easier to

order on-line. Especially if you know that source you are buying from

is vegan. Also if you'll be on-line shop with good reputation, other

non veggie people will buy from you (just because you're a good)

 

And I think it's cheaper to open this e-commerce than something

ordinary.

 

 

--------

Best regards,

Sergio, CEO

vegan

http://www.royalwebhosting.com

Royal Web Hosting - Royal Quality Hosting

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