Wisconsin college gives away bikes

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Wisconsin college gives away bikes to students who pledge not to drive

 

Ripon College, a private liberal-arts school in Wisconsin, has launched a

program to give new bikes to first-year students who pledge not to bring their

cars to campus for the year. Prompted by concerns that the school might have to

expand parking lots into green space if the growing student population keeps

driving to (and parking at) school, Ripon decided to take the unconventional

approach instead. The school hopes a few hundred of this year's new students

will agree to the deal, especially those who were originally planning on

driving. Administrators have high hopes. " We're trying to change the culture, "

said Ripon President David Joyce. " I figure it's easier to bribe people than to

punish them. " Students who take the bribe will get a free Trek 820 mountain

bike, complete with lock and helmet. Students, you will be tested on this.

(Psst, this is the test! Don't fail it.)

 

 

sources: Associated Press, The Chronicle of Higher Education, Ripon College

 

 

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