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Whole Foods Commits to Wind Energy

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Whole Foods Commits to Wind Energy

 

By STEVE QUINN, AP Business WriterTue Jan 10, 6:56 PM ET

 

Natural-food grocer Whole Foods Market Inc. said Tuesday it will rely

on wind energy for all of its electricity needs, making it the largest

corporate user of renewable energy in the United States.

 

The Austin-based company said it is purchasing 458,000 megawatt-hours

of wind energy credits a year — enough to power 44,000 homes annually

— from Renewable Choice Energy of Boulder, Colo.

 

The decision follows the publicly traded company's mission of

environmental stewardship without losing sight of the bottom line,

Whole Foods regional president Michael Besancon said.

 

" It's a sales driver rather than a cost, " he said. " All of those

things we do related to our core values: help drive sales, help

convince a customer to drive past three or four other supermarkets on

the way to Whole Foods. "

 

Besancon declined to discuss the cost of the purchase but said it was

in line with the company's current utility budget.

 

Because power does not flow from wind farms directly to a home or

business through a utility grid, Whole Foods is purchasing energy

credits — like a voucher — that assure wind energy eventually gets

placed on the grid.

 

The company began rolling out wind energy for all 173 stores in the

United States and Canada last month. Prior to that, 20 percent of its

electricity had been from renewable sources.

 

As of Oct. 1, 2005, the U.S. Environmental Protection Agency listed

Whole Foods as the eighth-largest user of renewable energy among U.S.

corporations and governmental agencies.

 

Based on those figures, Tuesday's announcement would put Whole Foods

ahead of the U.S. Air Force (312,416 megawatt-hours) and corporate

leader Johnson & Johnson (241,398 megawatt-hours), according to the

EPA.

 

Shares of Whole Foods rose 55 cents to close at $78.18 on the Nasdaq

Stock Market.

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Excellent! Now, if they would just open a store in Augusta, Georgia,

everything'd be peachy keen!

 

:>)

 

Bron

 

 

On 1/11/06, subprong <subprong wrote:

>

> Whole Foods Commits to Wind Energy

>

> By STEVE QUINN, AP Business WriterTue Jan 10, 6:56 PM ET

>

> Natural-food grocer Whole Foods Market Inc. said Tuesday it will rely

> on wind energy for all of its electricity needs, making it the largest

> corporate user of renewable energy in the United States.

>

> The Austin-based company said it is purchasing 458,000 megawatt-hours

> of wind energy credits a year — enough to power 44,000 homes annually

> — from Renewable Choice Energy of Boulder, Colo.

>

> The decision follows the publicly traded company's mission of

> environmental stewardship without losing sight of the bottom line,

> Whole Foods regional president Michael Besancon said.

>

> " It's a sales driver rather than a cost, " he said. " All of those

> things we do related to our core values: help drive sales, help

> convince a customer to drive past three or four other supermarkets on

> the way to Whole Foods. "

>

> Besancon declined to discuss the cost of the purchase but said it was

> in line with the company's current utility budget.

>

> Because power does not flow from wind farms directly to a home or

> business through a utility grid, Whole Foods is purchasing energy

> credits — like a voucher — that assure wind energy eventually gets

> placed on the grid.

>

> The company began rolling out wind energy for all 173 stores in the

> United States and Canada last month. Prior to that, 20 percent of its

> electricity had been from renewable sources.

>

> As of Oct. 1, 2005, the U.S. Environmental Protection Agency listed

> Whole Foods as the eighth-largest user of renewable energy among U.S.

> corporations and governmental agencies.

>

> Based on those figures, Tuesday's announcement would put Whole Foods

> ahead of the U.S. Air Force (312,416 megawatt-hours) and corporate

> leader Johnson & Johnson (241,398 megawatt-hours), according to the

> EPA.

>

> Shares of Whole Foods rose 55 cents to close at $78.18 on the Nasdaq

> Stock Market.

>

>

>

>

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