(IN) Your complaint to ASCI against the TVC of Alpenliebe

[Guest guest]

Dear Azam,

 

Just received a copy too! :-)

 

I am glad that ASCI has taken up this case, which many would have thought to

be a waste of time/ needless attention, discussed the same and deemed it to

be a VIOLATION against the wildlife law. If 2 emails sent by us supported by

all the others who wrote in could bring in this small change, it should

encourage more to write in and prevent senseless and harmful airing of

channels on television.

 

Now I want to continue pushing hard for banning the Mad mike and mark show

that is being aired on Animal Planet because it has a far more negative

impact than this ad.

 

Folks, I think you have seen an example before your own eyes wherein just

shooting an email has brought about a difference. If 2 juniors like Azam and

my email could be considered, imagine if you, our seniors wrote in on such

issues!! Would change the world for the animals!!!

 

THanks, Pablo.

 

 

On 10/24/07, AZAM SIDDIQUI <azam24x7 wrote:

>

> We did it !

>

> Thanks to all who had written to the ASCI and voiced against the TVC.

> Let us keep up the trend.

>

> Regards,

>

> Azam Siddiqui

>

> ---------- Forwarded message ----------

> ASCI < asci

> Oct 23, 2007 5:41 PM

> Your complaint to ASCI against the TVC of " Alpenliebe "

> azam24x7

>

> Ref: Our e-mail of 4/10/07

>

>

> A similar complaint received against the same TVC under reference was

> considered by the Consumer Complaints Council (CCC) at their last meeting

> (26/9/07 ), at which time the CCC viewed the TVC.

>

>

>

> As per their decision, the complaint was *Upheld *as the advertisement

> contravened Chapter III.4 of the Code. The CCC concluded that the visual

> depiction of " a visitor feeding a crocodile in a zoo " , was in apparent

> violation of the Wildlife Protection Act 1972. The advertisement was in

> breach of the law.

>

>

>

> We had requested the Advertiser to withdraw the said advertisement, to

> which, we have now received their assurance that the TVC has been modified

> appropriately.

>

> On this basis we will treat this matter as closed.

>

>

>

> Thank you for having referred this complaint to us.

>

>

>

> Assuring you of our services in the pursuit of Self-Regulation in

> Advertising.

>

Alan Collaco

>

> Secretary General

>

> A S C I

--

> Fight captive Jumbo abuse, end Elephant Polo

> http://www.stopelephantpolo.com

 

 

 

 

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