'Hanuman': India’s first indigenous animation film does record business Rs.70 million

[krsna]

 

 

 

By Indo Asian News Service

 

Mumbai, Nov 16 (IANS) India’s first indigenous animation film ‘Hanuman’ has grossed a record Rs.70 million ($1.5 million), the highest ever for the genre in the country.

 

The 90-minute film based on the life of mythological hero Hanuman has been made by Sahara One Motion Picture’s in association with Percept Picture Company and Silvertoons at a cost of Rs.25 million, reports Bollywood Trade.

 

In the first three days, collections were Rs.15 million, marking a remarkable start for an animation film.

 

 

Commenting on the success of the film, Sandeep Bhargava, chief operating officer of Sahara One Motion Pictures, says: ‘This film has appealed to audiences of all age groups. The film has started well and will pace up in the coming weeks.’

 

Shantonu Aditya, CEO, Sahara One, has similar views. ‘Animation has always been viewed as kid stuff, but ‘Hanuman’ has the complete package of songs, storyline and excellent animation that makes it engrossing entertainment for both, kids and adults,’ he said.

 

Animation veteran V.G Samant has directed the film and Mukesh Khanna has lent his voice to the adult ‘Hanuman’. The music has been composed by debutant Tapas Relia.

 

The makers are optimistic that the phenomenal success story of ‘Hanuman’ will set a precedent for many more animation films to follow.